When you’re the new kid in town, it’s important to make a positive first impression. That’s exactly what we aimed to do with Top Seedz, a new nutrition-packed seedy snack brand developed by New Zealand entrepreneur, Rebecca Brady. With a mission to promote mindful eating and an assortment of snacks already stocked in local supermarkets and health food stores, Top Seedz needed help amplifying the product online to increase online sales as well as attract and educate potential distribution partnerships. We brought the brand to life creating a unique logo, fresh packaging designs, supporting collateral and an online store where consumers can interact with the brand and purchase the latest Top Seedz products.